Market competitiveness of insurance services in Poland. Theoretical and practical determinants of research
AbstractThe work is an analysis the aim of which is to answer the thesis that the level and proper system of insurance service quality management plays an increasing role in forming the competitive position of particular insurance institutions, while the current financial crisis created the need for the increase in insurance awareness of these companies. The main aim of the Authors is to analyse the main trends in the changes in the process of insurance service provision by insurance institutions, in terms of damage liquidation quality.
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